Hello, I’m Soso,
& I’m here to guide you on your journey of self-transformation!
You’ve probably heard that your reality is a mirror.
What creates the reflection is your self-concept.
Your self-concept is the active story you tell yourself about who you are. It’s reinforced by the thoughts you repeat, the assumptions you hold, and the identity you choose to embody.
The private dialogue in your mind
The boundaries and standards you uphold
The daily habits you consistently perform
The core beliefs you accept as truth
The evidence you collect from your past
At Eternal Nows, we create daily affirmation cards that take your awareness from limitation to possibility
Explore our variety of themed decks that use a neuroscience-backed vocabulary of empowering declarations and conscious commands designed to support your journey.
What even are affirmations?
The words, thoughts, and beliefs we repeat shape our reality. What we focus on, we create more of..
When you decide to choose new perspectives and practice returning to the inner state that reflects what you desire, your outer world begins to shift - this is the law of cognitive function.
Your brain has a filter called the Reticular Activating System (RAS) that prioritizes information based on what you believe and focus on. By changing the way you see yourself, you reprogram your RAS to highlight what aligns with your self concept.
Affirmations are simple, empowering statements that help you program your RAS and create new neural pathways.
Think of them as a new script for your subconscious—one that will replace your current negative self-talk. With every affirmation, you are creating a new belief—a new truth. Training your subconscious with these new, positive thoughts helps you attune your awareness to your desired reality.
A thought only becomes effective when your brain and body believe it.
When your thoughts match your emotional state, the brain records this as your truth. This feels easier because you aren’t trying to be someone else. You are recognizing your true self and choosing how to show up as that every day.
Benefits of affirmations
Encourage a daily moment of connection with yourself
Can be added to your daily practice for nervous system regulation
Help create a more positive and steady emotional baseline
Guide your mind toward what supports your growth and wellbeing
Build a supportive inner dialogue that strengthens self-belief
Encourage gratitude and deeper daily contentment
Help release limiting beliefs and old patterns that no longer serve you
Strengthen your sense of identity and self-confidence
Boost self-esteem and trust in yourself
Support you in living as the best version of yourself
Not sure if this is right for you?
Our daily affirmation cards are for anyone
ready to embody the best version of themselves.
What we believe in
Mindfulness
Having compassion and loving awareness for yourself is the first step toward positive change.
Law of Assumption
Your subconscious accepts what you believe and what you assume to be true. It translates your assumptions into the actions, behaviors, and perceptions that shape your lived experience.
Intentional Living
How we do one thing is how we do everything. Be intentional about the little things in your everyday life to create the big changes you dream of.
When you are ready to evolve, the right tools have a way of finding you.
If you’re here, you’re probably opening your life to something new—a new frequency, a new path, or an expanded consciousness.
Every Eternal Nows card, word, and design choice was created to help you remember your innate power & start creating your reality.
Let’s begin something beautiful here.